Articles explaining NFC Page 8

Masahiko Fukuhara
Product Manager
Murata Electronics Europe B.V.
Phone: (+31) 23-5698 363
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NFC and UHF are enablers for the digital world
Many product manufacturers want to communicate interactively with the consumer. So what could be better than using an NFC-enabled smartphone? If NFC tags are integrated within certain products, new opportunities open up for customer interaction, brand protection or product tracking, explains Alexander Schmoldt, Murata Electronics in his interview. This expert who ‘thinks outside the box‘ describes UHF integration as an alternative to NFC in mobile phones and explains where this will take them.
Alexander M. Schmoldt, Business Development Manager, Murata Elektronik, interviewed by „RFID im Blick“

Andreas Löw
Marketing and communication
FEIG ELECTRONIC GmbH
Phone: (+49) 6471-3109 0
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Get in and drive off
The market for contactless payment systems is growing. At the same time the range of applications for RFID readers is getting wider, whether for payment with “Tap & Go“ at the vending machines or for credit card-assisted ticketing in public transport. “Ticketing growth is expected, especially in vending,“ says Andreas Löw, Feig Electronic. The reading device manufacturer is preparing for the burgeoning market with a new generation of readers, which support contactless credit cards and NFC applications. Particular attention is being directed at vending applications and open-loop ticketing.
Andreas Löw, Marketing and communication Manager, Feig Electronic, in interview with „RFID im Blick“

Kathleen Knievel
Corporate Marketing Manager
COMPRION GmbH
Phone: (+49) 5251-6859 154
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How do you see the market trend in the medium-term future?
“The conformance tests are to a large extent completed, and the GSMA-documents are filled with information. However, in terms of interoperability, there is still potential for new test cases, and thus potential for new tools. Regarding technology, the future will be exciting. Real end-to-end testing remains a challenge for NFC-services. Secondly, the eUICC (embedded UICC) is still under discussion and alongside with it a new system architecture which will also require a new approach to testing. With a view to market development; I also see a fragmented environment in the future: I expect the physical Secure Element to stay existent. The MNOs will stick to their SIM-card running systems and the banking sector will hold onto HCE. I cannot see a space for SD-cards in the mediumterm future.”
Hajo Sandschneider, Director of Product Management and Marketing, COMPRION, interviewed by “RFID im Blick”
Schreiner Group GmbH & Co. KG
Competence Center PrinTrust
Telefon: (+49) 89-31584 0
Schreiner PrinTrust at the Mobile World Congress 2015 in Barcelona
From March 2 to 5, Schreiner PrinTrust will be showcasing the latest generation of the EMV compliant NFC-Sticker at the Mobile World Congress in Barcelona. Simply attached to a cell phone, the NFC-Sticker turns any mobile phone into a cashless means of payment. As Schreiner PrinTrust fulfills the requirements of the MasterCard® Global Vendor Certification Program the label can be used like a contactless credit card at all PayPass™ terminals worldwide.
Karin Fabri
Marketing
SMARTRAC TECHNOLOGY GmbH
Phone: (+49) 711-656926 10
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Improving the consumer experience and enabling a new era of merchandise visibility: those are SMARTRAC’s showcases to retailers, brand owners and consumers visiting its booth hall 9B14 at EuroCIS 2015 in Dusseldorf, Germany, from 24-26 February. During the event, labeled as “The Leading Trade Fair for Retail Technology”, the RFID technology leader will present its RFID and NFC portfolio, and demonstrate solutions and use cases implemented with renowned partners from across the industry.

Kathleen Knievel
Corporate Marketing Manager
COMPRION GmbH
Phone: (+49) 5251-6859 154
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NFC Handset Conformance Tests
Robust and validated tests are the basis for secure NFC-based services
The introduction of NFC-services was a fast-paced development. However, these services can only work reliably when the technology and interfaces – in particular, those concerning the UICC as a secure element – are adequately tested. These tests for mobile devices, which not only thoroughly test the individual interfaces, but also their interplay regarding the application, are now mandatory.
Hajo Sandschneider, Director of Product Management and Marketing, COMPRION, interviewed by Dunja Kandel, „RFID im Blick“
COMPRION GmbH, the leading manufacturer of test solutions for cell phones, extends its involvement in EMVCo activities. Testing for mobile payment is now required by the mobile operator association GSMA through their NFC Handset Test Book. COMPRION joins EMVCo as a Technical Associate. The company offers its experience and expertise in detecting communication problems of the contactless interface used for mobile payment.

Online Editors
RFID & Wireless IoT Global
Phone: (+49) 4131-789529 0
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New sensor can transmit information on hazardous chemicals or food spoilage to a smartphone.
MIT chemists have devised a new way to wirelessly detect hazardous gases and environmental pollutants, using a simple sensor that can be read by a smartphone.
These inexpensive sensors could be widely deployed, making it easier to monitor public spaces or detect food spoilage in warehouses. Using this system, the researchers have demonstrated that they can detect gaseous ammonia, hydrogen peroxide, and cyclohexanone, among other gases.

Giuseppe Ciafardini
Vice President Marketing
exceet Card Group AG
Phone: (+49) 89-33034 302
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Multi ID and Access Solutions eMIS by Exceet offer an identification and access solution that crosses borders of industrial sectors and applications
eMIS: Exceet Multi Identity Solutions
A high-tech company defines future: eMIS will allow the user to control all authentication processes in his commercial and private environment with a secure token or a mobile phone used as a contactless ID- and access solution. This is an example of how the Exceet Group forces its entrepreneurial and innovative power, to display the whole value chain of intelligent electronics in industry, medical technology, and security. „Exceet Secure Solutions specializes in the linking of electronics in the segment M2M including secure ID- and Access Solutions. We are bundling innovative ideas and shape them into value-oriented holistic solutions“, said Christian Methe, CEO Exceet Secure Solutions in the interview with Anja Van Bocxlaer, „RFID im Blick“. He gives an insight into the new megatrends setting projects by the market pioneer in the fields of Multi Identity, Smart City and M2M business.
Christian Methe, CEO, Exceet Secure Solutions and Fabian Rau, Vice President Marketing, Exceet Group, talking with Anja Van Bocxlaer, „RFID im Blick“
Karin Fabri
Marketing
SMARTRAC TECHNOLOGY GmbH
Phone: (+49) 711-656926 10
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SMARTRAC and Twinsprite cloud platform owner Digitoyx S.L. have announced their cooperation to enable the ultimate mobile gaming experience by connecting NFC enhanced physical toys through cloud technology to mobile games.
The partnership between SMARTRAC and Twinsprite – respectively Digitoyx – aims at connecting NFC enabled things such as toys or cards to smartphone games resulting in an enhanced gaming experience for users and additional revenue for developers. The topic has gained significance as the number of NFC supporting smartphones is growing extremely fast – a fact that is widely expected to boost the interest in NFC enabled games. Twinsprite is providing an NFC ready software platform, which provides cost-effective, turn-key B2B solutions, and is compatible with the leading game development engines such as “Unity”.